By simply updating the content publish dates on your site’s posts, you can boost your traffic by 10%–40% within just 24–72 hours.
However, there are a few conditions you must meet:
- Your site should already receive regular traffic from Bing.
- Your content quality should be good.
- Update the publish date properly.
Step-by-Step Guide to Updating Publish Dates
Step-1: Start by clicking on the publish date. A popup will appear.
Step-2: On the top-right corner, you’ll see the “Now” option—click it.
Step-3: It will automatically select the exact date and time you’re updating the post, then you can click the “save” button. By doing only this, you can increase your site’s traffic by 10%–40%.
Important Caution:
- For A Newbie: Since you’re trying this method for the first time, I’d recommend updating the dates on only about 10% of your website’s total articles each day. Continue this for 2–5 days to see whether any positive results appear. If you notice improvements within 2–3 days, keep going. But if nothing changes, you can stop the process or try it again at a different time.
- For Multiple Sites: If you manage one or multiple sites, test this trick on one site first—or on just 10% of the posts of a single site. If you see positive results within 24–72 hours, then apply it to the rest.
- For Google: If your site receives more or better traffic from Google than from Bing, avoid this method. It may backfire.
Does This Method Work 100% On All Websites?
From my own observations, I’ve seen this method work on roughly 80% of websites, while the remaining 20% don’t get the same results.
In most of those cases, the content is actually good but not updated regularly, or many of their articles rank between positions 2–5 on Bing’s first page. They receive good impressions, but they don’t get the expected clicks. For these specific sites, this approach tends to work much better.
How Many Posts Can You Update In A Single Day?
I’ve updated the dates of 50, 100, even 150 posts in a day and got good results. But if a site has 500 or several thousand posts, updating all of them in one day could bring good results, or it may not yield consistent outcomes.
So my recommendation: if your site has 500 or thousands of posts, update only 10%–20% of them per day.
How Often Should You Update The Posts?
On several sites, I updated 10% of posts daily for two straight months. Traffic continued to rise from the first week to the end of the second month. After two months, the boost gradually slows down, and the traffic flow stabilizes at regular levels. Therefore, I stopped regularly updating the publish dates of my posts.
But if you update posts once every one or two months, you can reliably get a 10%–40% traffic boost. I recommend doing it at a good selling point of the month (before Suday), usually after one, two, or three months have passed.
Manual or Automatic Date Update
I manually updated the dates and achieved positive results. Using a plugin or custom code for automatic updates may also yield good results, but I recommend doing it manually.
Final Verdict
I applied this method only to Amazon Affiliate blog sites, so the results could be different on other types of websites. If you have any questions or suggations about this topic, leave a comment below—I’ll do my best to answer. For more tips like these, bookmark my site and join on all of Sakar State social platforms.